Many companies, such as Microsoft and Apple, started in garages. The idea behind this incubator is to use the garage setting as the start of innovation, to design a space for students willing to start small businesses in the field of automotive technology. The facility includes a cafe and a kitchen, a locker room, a cooled server room, a computer lab, a large meeting room, six medium meeting rooms, a small meeting room, a workshop, an event space and a private maker space. The prototypes fabricated in the incubator can then be tested in mutliple conditions thanks to the proximity of UB North Campus from both suburban and urban areas, as well as a highway.